Digital marketing and social media

A strategic approach to digital marketing that engages audiences, manages your online reputation and support business goals.

Cognito’s proven methodology underpins our approach to digital marketing strategy, campaign planning and management. Our specialist consultants advise on the channels, tactics, content and approach to best meet your goals – whether brand awareness, reputation management, audience communication or revenue generation.

We support clients across the full-funnel of digital marketing activities, including:

  • Social media strategy and management
  • Advocacy programs and training
  • Digital content strategy
  • Executive online profiles
  • SEO and PPC
  • Paid media and programmatic advertising
  • Influencer marketing

We have specific expertise in delivering effective, actionable digital marketing strategies for organizations that operate in complex, regulated markets. ​

Latest work and thinking

When You Should Post on LinkedIn  
Read More
News Link
Cognito’s podcast creators discuss the challenges and opportunities of Cogcast
Read More
News Link
money2020
Making the most of Money20/20 Europe – What to think about ahead of the show
Read More
News Link
robot
Can we break the echo chamber with ethical AI personalisation?
Read More
News Link
Harry Sheward
Cognito appoints Harry Sheward as Director of Brand Marketing
Read More
News Link
James
Unlocking Google’s search secrets (Turns out, we knew them.)
Read More
Case Study Link
text
​​Why I don’t think AI can run better paid social media campaigns than me… yet
Read More
Case Study Link